Foxtel Group - Website

Foxtel Group

Foxtel Group

Tasked with giving an ever evolving iconic Australian brand a refresh we took the approach of ‘Evolution not a Revolution’. Foxtel Group has gone through a major transformation in recent years from its focus on cable television to becoming one of Australia’s largest streaming providers. With brands like Kayo Sports, Binge, Foxtel, Fox Sports, Flash and Foxtel Media the Foxtel Group has grown in recent years and doesn’t look like it’s going to slow down.

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Foxtel Group - Website

Foxtel Group

Foxtel Group

Services:

Branding, Creative Direction, Design, Digital,

Needing to create a robust but subtle visual language that ties each unique sub-brand our first task was to look at exploring the overall Foxtel Group brand identity.

From there we looked to improve and consolidate their multiple websites to create a cohesive user experience with the focus on acquiring top-tier talent.

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