AFTRS Talent Camp
A skills development program for emerging creatives with a passion for storytelling
Talent Camp is a nationwide skills development program, for those with a passion for storytelling through screen media. It bridges the gap between emerging creatives and the television industry; enabling them to produce works that provide opportunities to enter the workforce.
For the 2019 Talent Camp, we assisted with the design and roll out of the booklets, which were handed out to the participants of the program. The visuals of the cover was inspired by the notion of pathways, ultimately leading to growth and connections to one another. This graphical element was extended and used throughout the spreads of the booklet to further emphasise this idea.
- CREATIVE DIRECTION/DESIGN: Jonathan Key
- DESIGN: Catherine Tsang, Cathy Nguyen